As the VP of Marketing & Membership Experience at the International Association of Women, I oversee all marketing initiatives related to content planning and execution, member engagement & experience, lead generation, email marketing, and social media.
My background in Accounting and Finance provides a data-driven mindset and my ongoing interactions with members allow me to define programs and initiatives that will help women find success.
I believe that networking can open an endless number of doors when you are intentional and strategic about developing relationships. Ask me how my network landed me this job with IAW!!
I live in the Boston area with my husband, three kids, a dog, and a cat. We are an active family that loves to ski, hike, and explore the world (we spent five years living overseas, in Shanghai & Dubai!).
My "door" is always open for networking (share your 'ask', let me know if you have questions, and I'm always open for suggestions about how we can improve IAW).
Dream. Rise. Lead.