Storytelling is one of, if not the most, powerful ways to engage youraudience and create an emotional impact on them.It has been a staple of marketing since businesses were even onthe scene. From cave drawings to Super Bowl commercials,storytelling has been ingrained in who we are as human beings.These concepts will then be directly applied to a business, and youwill be shown how to integrate your story into the marketing andsales messages of your business.We will create the perfect outline for a business story, and we willlook at some of the most successful businesses in the world andhow they’re using stories to build their brand and engage with theircustomers.